I'm a CPG (consumer-packaged-goods) enthusiast focused on Commercializing packaged food & beverage products for our client brands.
I am a 3x Founder who is HACCP Food-Safety certified, Operations Management Certified, Small Business Operations Certified, and holds a BA in Politics from the University of San Francisco and an M.S. in Social Entrepreneurship from the USC Marshall School of Business. I am passionate about developing new innovative products and bridging the gap between Contract Manufacturers and CPG Brand owners.
I started in the food industry very similar to everyone that I work with now, as a new entrepreneur. I was born and raised around apparel manufacturing in DTLA and joined my Family's Denim Startup after college. After that I 'defected' from the denim family business and started my own Coffee-Fruit Nutrition Bar Business that I sold in 2015. I then started working as the Operations Director for two VC backed high growth CPG brands, Foodstirs B4Y Baking Mixes and Eatpops Fruit & Veggie Ice Pops before leaving to get my Master's Degree at USC.
While studying at USC, a fellow foodie entrepreneur asked me if I could help them find a contract manufacturer for their cold brew coffee line as a "consultant." I thought this would be a great side-hustle while I'm in school. I found them a manufacturer and they referred me to another brand. That brand was pre-launch and needed to find a co-packer and needed Operational help to commercialize the product. They referred me to another brand, and I have been conducting commercialization and co-packer search services ever since.
I never meant to be a consultant, but was pulled into this business by a mixture of good luck and cosmic alignment.
In 2020, I made the jump from being a Solo Consultant to bringing on a team of other Former-Founders and Scrappy Executives. Collectively, we have helped consult and manage the launch of hundreds of products spanning a wide berth of product categories
CPG Product lines brought to market
Years of Collective CPG Experience Across Consultant Team
My favorite part of being a consultant is the amazing entrepreneurs that I’ve met and interacted with over this decade. This includes both the owners of Co-packing Plants as well as my Brand Owner Clients. I’ve met some of the most dynamic and brilliant innovators in this industry and I look forward to continuing to bridge the gap between these two parties so we can push forward with food innovation for the next generation to come.
Let's talk about your current product goals and challenges and see if we are a fit to build something together!
